Dr. Brooklyne Gipson, Ph.D.
Internet researcher focusing on misinformation and disinformation in Black social media spaces.
I’m an Illinois ACLS/DRIVE Distinguished Postdoctoral Fellow in the Digital Humanities at the University of Illinois, Urbana-Champaign, and a Research Fellow at the Harvard Kennedy School’s Shorenstein Center on Media, Politics, and Public Policy. At Shorenstein, I work with the Technology and Social Change (TaSC) group which uses original scholarship to produce tools (information, methods, workshops) that journalists, technologists, policymakers, and other institutions may use to mitigate the threat of media manipulation/disinformation campaigns.
I earned my Bachelor of Arts degree in History and Afro-American Studies from the University of California, Los Angeles (UCLA), a Master’s of Science in Digital Social Media from the University of Southern California’s (USC) Annenberg School for Communication and Journalism, and an M.A./Ph.D. in Communication from USC Annenberg as well. Prior to graduate school, I worked as a professional journalist (editorial assistant/editor/content producer/writer) for seven years in Los Angeles and New York City, at various outlets such as the Los Angeles Watts Times (now The Sentinel), XXL magazine, BET.com and O.C. Weekly. I also worked at the social media marketing firm theAudience as well as The Annenberg Innovation Lab at USC.
I am an interdisciplinary communication scholar whose areas of research include: digital and social media environments, Black feminist digital/technology studies, and the intersection of race, gender, social media, and power my work. My work examines how rumor, folklore, misinformation, and disinformation circulate via Black social media spaces.
Read my CV here.
BLACK MISINFORMATION / DISINFORMATION
Broadly stated, my research addresses the ways in which various manifestations of patriarchy, including racism, sexism, homophobia, anti-Blackness, etc. are reified by technological systems. Within this, I focus on how social media platforms are weaponized in the spread of disinformation online, and especially how they are used to sow discord within Black social media spaces. This includes the phenomena of networked misogynoir and the emergent trend of grifters posing as public figures/civil rights activists, for example.
INTERSECTIONAL INTERNET VOL. 2: POWER, POLITICS, AND RESISTANCE ONLINE
Co-editors: Safiya Noble (UCLA), Sarah T. Roberts (UCLA), and Sulafa Zidani (MIT)
This edited volume serves as a follow-up to Intersectional Internet: Race, Class and Gender Online (Edited by Safiya Noble and Brendesha Tynes). The book will explore the ways in which power relations may be reflected in digital culture through participation in specific communities and/or the creation and/or dissemination of content such as memes or hashtags, for example.
(Image Credit: Vicky Leta, Mashable)
Digital Humanities Project
Borrowing from Moya Bailey's concept of misogynoir, this project looks at the ways in which memes and meme aggregator pages work in service of promoting misogynoir across social media platforms. This project posits that specific forms of gendered anti-Blackness are an organizing logic for individuals' engagement in social media platforms. It intends to inform, analyze, track, and push back against this phenomenon via digital web exhibits and informative content-based social media pages.